KENYA HOSTS THE 2024 BRAZIL MULTI-SECTORAL TRADE MISSION TO EAST AFRICA.

BY VICTORIA MOVINE 

The (CECIEx) Brazilian Counci for Import and Export Companies and Apex Brazil,  led a business delegation on a Trade Mission to East Africa -Nairobi from 26th to 29th February at the Villa Rosa Kempinski, Nairobi.

The  trade mission was presided by the secretary trade, Michael Mandu and National Director, Kenya National Chamber of Commerce & Industry (KCCI), Stephen Mbugua who initiated the trade session among Brazil, Kenya and other East African countries like Tanzania, Ethiopia and Rwanda that were present.
Michael Mandu, Secretary for Trade speaking during the trade mission at Kempinski, Nairobi.

The Trade Mission forms part of CECIEx(Braziian Counci for Import and Export Companies)and Apex Brazil's objective which is to identify and create export markets for Brazilian value-added products and services. 

It will also serve to promote Brazilian products, whilst creating business partnerships between business communities of Kenya and select East African countries.

The Trade Mission is open to a Kenyan companies directly or indirecty active in the Sectors of Agro, Food & Beverage, FMCG, Home & Construction, Interiors & Furniture, Import & Export, Clothing & Footwear, Cosmetics & Personal Care, Automotive Sector and Farm and Agricultural products.
Brazilian trader showcasing his products to buyers during the trade mission at Kempinski, Nairobi.

The aim of the Brazil –East Africa Trade Mission is to network, exchange knowedge, develop trading and collaborative relationships, promote biatera trade, enhance regional and international trade and explore investment opportunities between Brazil and Kenya.

 The event will bring participating Braziian companies into contact with potential agents, importers, distributors/ wholesalers, retailers, joint venture partners, local businesses and Government agencies in Kenya.

The Brazilian companies will be connected and introduced to potential business partners in Kenya with prearranged one-on-one Live Person B2B meetings as well as commercial site visits.

The event is supported by Sao Pauo Chamber of Commerce, The Embassy of Brazil in Nairobi, Kenya National Chamber of Commerce & Industry (KNCCI) and B2B Africa Ltd.

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